Markets and Events

Euromonitor – Vegan and halal ethical label market

The global market research company launched the new Ethical Labels database, responding to the growing movement towards sustainability, social responsibility and transparency on labels. According to the new research, halal and vegan labels are set to grow by a compound annual growth rate of over 5% annually between 2015 and 2020, translating into USD 13 billion and USD 708 million additional sales, respectively.

The top three fastest growing vegan markets between 2015 and 2020 are China at 17.2%, United Arab Emirates at 10.6%, and Australia at 9.6%. The global market for ethically labelled packaged foods, soft drinks and hot drinks (excluding private label) accounted for USD 793.8 billion in 2015 and is set to reach USD 872.7 billion by 2020.

Other results of the research include that China, behind the USA and Japan, has established itself as the third-ranking market for Ethical Labels. In addition, USA is the largest Kosher market, 18 times the size of Israel. The UK emerges as run-away leader in animal welfare labels with US$ 30.1 billion in 2015.

Armin Karl Geiger

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