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Wink Stanzwerkzeuge: Joins forces for staggered labels

GERMANY. The prominent supplier of die-cutting tools and Esko bring together their soft- and hardware expertise to create a highly-efficient staggered label solution. The combined solution enables label converters to optimise label production, increase production speeds, enjoy material savings and produce highly accurate print and die-cutting results.

The partnership combines wink’s innovative die-cutting technology with Esko’s »staggered cut« software and Kongsberg cutting tables, resulting in the ProShift technology which enables impressions to be arranged more flexibly and make full use of the entire printing area.

This is done using wink’s modern laser technology to arrange the upper and lower edge of the flexible dies in steps. Esko’s sheet layout software Plato creates the staggered label layout at the touch of a button. Perfect alignment between the printing and cutting plate is guaranteed, as the data is exported simultaneously to create the staggered flexo plate and to order the shifted die at Wink (see detailed report in NarroWebTech 3-2013, p. 10).

»This type of shifted printing and die-cutting has many advantages«, explains Fransz Verbeek, Product Manager at wink. »In most cases, labels are arranged symmetrically to save space and keep the consumption of materials to a minimum. However, this configuration is less beneficial for the rotary die-cutting process because vertical lines tend to cut more forcefully than horizontal lines and high contact pressure causes the vertical lines to cut even deeper. This can also damage the liner material and result in wear and lasting damage to all components in the cutting unit.«

ProShift counteracts these negative effects by vertically shifting the impressions in the machine’s running direction, which significantly reduces the number of horizontal lines and evenly distributes cutting pressure.

Andreas Keller

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