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New book on label embellishments and special applications

A new book on label embellishments and special applications is available

This new book by John Morton and Robert Shimmin will explain in detail the more traditional methods of label enhancement using foiling, embossing and novel printing techniques, but it will give equal weight to the new technologies and innovations that are allowing packaging to engage a wider range of human senses.

The list of topics includes:

  • Foil stamping processes
  • Holograms
  • Embossing
  • Bronzing process
  • Ink metalization
  • Intaglio printing
  • Lamination
  • Thermography
  • Laser die-cutting

The book is available exclusively on Amazon.com and its local sites in the United Kingdom, Germany, France, Italy and Spain.

Armin Karl Geiger

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